Job Description: Brand & Content Marketing Executive
Company: Wittypen
Reviews: 3.75 Reviews
Experience: 0 - 3 years
Salary: Not Disclosed
Location: Kolkata, Mumbai, New Delhi, Hyderabad, Pune, Chennai, Bengaluru
Openings: 1
Applicants: 267
Posted: 5 days ago
Employment Type: Full Time, Permanent
Industry Type: Advertising & Marketing
Department: Marketing & Communication
Role Category: Digital Marketing

Key Responsibilities:

• Content Marketing Initiatives: Drive Wittypen's content marketing strategies to enhance brand visibility and generate inbound leads.
• Copywriting Excellence: Craft compelling copy for blogs, social media, newsletters, and other marketing collateral.
• Content Management: Manage the content calendar to ensure timely and consistent content delivery across all platforms.
• Research: Conduct market research to identify trends, target audience preferences, and competitive insights to inform content planning.
• SEO Strategy Execution: Collaborate with content managers to implement SEO strategies that align with Wittypen’s content objectives.
• Social Media Management: Plan, manage, and execute engaging social media campaigns that align with Wittypen's brand voice.
• Web Content Management: Use WordPress to publish and optimize content, ensuring alignment with SEO and brand guidelines.
• Newsletter Management: Write and oversee the distribution of newsletters that keep our audience informed and engaged.
• Webinar Planning: Organize and execute webinars, managing logistics, promotion, and follow-up communications.
• Analytics & Reporting: Monitor and report on the effectiveness of marketing campaigns, providing insights for continuous improvement.
• Brand Promotion: Develop and execute content distribution plans to maximize reach and engagement across various channels, including social media, email marketing, and partnerships.
• Trends: Stay up-to-date with industry trends and emerging content marketing techniques to keep our strategies fresh and effective.

Requirements:

• Content Marketing Expertise: 1+ years of experience in content marketing/social media marketing.
• Copywriting Skills: Strong command of English, with proven ability to write compelling and engaging copy.
• Social Media Savvy: Experience in planning and managing social media campaigns across various platforms.
• Project Management: Ability to manage multiple projects simultaneously, ensuring timely and quality execution.
• Analytical Mindset: Ability to analyze marketing data to make informed decisions and optimize content strategy.
• Collaborative Approach: Works well in a team and effectively manages cross-functional relationships.
• Growth-Oriented: Eager to learn and grow within a dynamic, fast-paced environment.

Education:

• UG: Any Graduate
• PG: Any Postgraduate

Key Skills:

• Social media marketing
• Content management
• Email marketing
• Project management
• Analytical skills
• Social media
• WordPress
• Market research
• SEO
• Continuous improvement

Application Information:

• To apply, you need to register or login on the company website.